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Zita is a multidisciplinary creative director, crafting unconventional identities and captivating visual stories for bold brands in fashion, design, and hospitality.

Elevate your brand’s identity and connect with your audience
on a deeper level through visual storytelling.

Guiding your brand to success through thoughtful Design and Artistic Direction.

Elevate your brand’s presence with timeless and impactful design solutions.

(01.)

Set your brand apart
in the modern market.

(02.)

Attract high-end clients
to your business.

(03.)

Become a design reference
in your industry.

(04.)

Increase your prices
potential.

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Corsica Hotel_Brand Design_Zita Fernandez

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How to achieve a distinguished and cohesive brand identity without the confusion of inconsistent design elements, even if you’re struggling with a fragmented vision.

(Inconsistent Messaging.)

You struggle with fragmented and unclear messaging that fails to convey a cohesive brand story and undermines your market impact.

(Identity Struggles.)

You face difficulty in creating a unique and memorable brand identity that differentiates you from competitors and captures your target audience’s attention.

(Design Overwhelm.)

You feel overwhelmed by numerous design options and lack of direction, resulting in delays and confusion in establishing a strong, unified brand presence.

Brand Design Atelier

Managing a brand with inconsistent design elements and a lack of cohesion can be frustrating. Through expertise in crafting sophisticated and minimalistic brand identities, I can transform your fragmented visuals into a unified and impactful presence.

(01).
Schedule a meeting to discuss your brand vision, goals, and any specific needs or challenges.

(02.)
Engage in collaborative design process where we’ll review progress, provide feedback, and refine the brand elements to align with your vision and goal.

(03.)
Enjoy seeing your brand come to life and make a positive difference in how your business is recognised. Witness a tangible increase in audience engagement, brand loyalty, and ultimately, measurable growth in your business’s success.

Signature Identity Package.

(01.)
Showcase a Stand-Out Brand Identity

A unified and cutting-edge brand image that clearly communicates your vision and values across all touchpoints.

(02.)
Elevate your Market Presence

A refined and sophisticated brand presence that stands out in the market and attracts your target audience.

(03.)
Increase Brand Recognition

Distinctive design elements that enhance memorability and make your brand easily recognizable.

(04.)
Enhance Customer Engagement

A compelling brand identity that resonates with your audience, fostering stronger connections and loyalty.

(05.)
Streamline Brand Experience

A well-defined and impactful brand strategy that simplifies your marketing efforts and ensures a seamless experience for your customers.

Signature-Identity-Package

Transform your brand’s presence with timeless and impactful design solutions that resonate with your audience, 

 elevate your identity, and create lasting connections in today’s competitive marketplace.

Words.

Transform your vision into a stunning live brand. 

FAQs.

I help ambitious brands stand out in a competitive market with a standout visual identity.
Specialising in creating high-end visual strategies, bespoke design, artistic direction, and cohesive visual storytelling.

I work with ambitious brands that are looking to elevate their identity and engage their audience through impactful design.

My process includes an initial discovery session, research and analysis, creative brainstorming, design development, and final implementation to ensure your brand story is effectively communicated.

Absolutely! I offer services to refresh and enhance existing brand identities to better align with your evolving vision and market trends.

I can tailor packages to meet your specific needs, ensuring that the services align perfectly with your brand goals and vision.

Visual storytelling involves conveying your brand’s message and values through imagery and design. It’s crucial for creating emotional connections and engaging your audience effectively.

You can download the guide directly from my website here, where you’ll find valuable insights and practical exercises to enhance your brand’s storytelling.

I create a comprehensive style guide that outlines your brand’s visual elements, tone, and messaging to maintain consistency across all touchpoints.

After our session, I’ll provide a detailed proposal outlining the project scope, timeline, and investment needed to bring your vision to life.

I offer flexible payment plans, allowing you to choose between paying in full upfront or splitting the total into three installments. This way, you can select the option that best fits your budget while still receiving the full benefits of my services.

(01.) We don’t have the expertise to conduct a thorough brand audit.

Many believe that only branding experts can effectively analyze and assess their brand. However, with the right tools and guidance, you can perform a meaningful audit that identifies key areas for improvement.

(02.) Our team is too small to define clear brand objectives and strategy.

It’s a common perception that only larger teams can handle complex branding tasks. In reality, small teams can set and achieve strategic goals with focus and collaboration.

(03.) Understanding our target audience is too complex and time-consuming.

While in-depth audience research may seem overwhelming, streamlined methods and tools can simplify the process and yield valuable insights.

(04.) Crafting a Unique Value Proposition is too difficult and may not make a difference.

There’s often doubt about the effectiveness of a UVP. However, a compelling UVP is crucial for differentiation and can significantly impact your brand’s success.

(05.) We’ll never achieve consensus on a brand strategy among stakeholders.

Conflicting opinions can create challenges, but effective facilitation and communication strategies can help unify perspectives and develop a coherent brand strategy.

(06.) Maintaining brand consistency is too hard to manage across different channels.

While managing various platforms can be complex, establishing clear guidelines and processes can simplify maintaining brand consistency.

(07.) Integrating feedback from stakeholders will slow down the process.

Although there’s concern that feedback may lead to delays, incorporating diverse perspectives can enhance the branding process and result in a stronger outcome.

(08.) Launching a new brand identity will be ineffective or fail to resonate.

It’s natural to fear that a new launch might not engage the audience. However, thorough research and strategic planning can lead to a successful and impactful brand launch.

(09.) We won’t be able to measure the success of our branding efforts accurately.

Many feel that tracking brand effectiveness is too complex. In reality, there are straightforward metrics and tools that can help you assess your branding success effectively.